ACQUA DI PARMA

Created in 1916 by the enigmatic baron Carlo Magnani from Parma as his own personal cologne, ACQUA DI PARMA today is a symbol of Italian sophistication, understated luxury, and craftsmanship that is inspired by its heritage yet constantly evolving always to stay relevant and meaningful. Since the beginning, all their products have been proudly made in Italy. The fragrances are a celebration of uniqueness, masterful imperfection and joyful beauty. ACQUA DI PARMA is an ode to the Italian “Arte di Vivere”, or art of living, rooted in nature, culture and art.