LACOSTE

René Lacoste’s story is one of challenging tradition. He gave up his studies to become the world’s best tennis player, earning him the nickname “the crocodile.” To symbolise his success, he had a friend sew a tiny crocodile patch onto his white jacket. In 1933, he revolutionised French and global fashion with the iconic polo shirt made of “petit piqué” cotton, featuring a logo. LACOSTE fragrances capture the brand’s playful spirit and evoke the spirit of the iconic polo shirt – unforgettable, cool, inventive and elegant. Experiencing Lacoste fragrances is to experience emotion propelling you to action, like the confidence a man feels when he dons a classic Lacoste polo shirt.