Shakeup Cosmetics

Shakeup Cosmetics creates skincare that works for men.
Founded by twin brothers Shane and Jake Xu, the brand focuses on solution-driven formulas designed for men’s thicker, oilier and more reactive skin.

The range blends skincare and cosmetic benefits for visible results and simple routines. All products are vegan, cruelty free and made in the UK, with B Corp certification that reflects a commitment to responsible practices.

Now one of the UK’s fastest-growing men’s beauty brands, Shakeup is trusted by men who want effective, easy-to-use products that fit their daily life.